MyFuel is a Ukrainian startup in the oil industry.
About a year ago we prepared this short animated explainer video.
The essence of it is to connect people to get cheaper fuel via group purchases directly from big gas suppliers.
UI Arts was so inspired working on this project as we had a full creative freedom here.
The video was made for both MyFuel’s landing page and pitching presentations for partners and investors.
As a result we got pleased client and positive feedback from the target audience. All the stakeholders admired simplicity and said video shaw the core features of the startup better than 10-minutes speech.